Blue24 LLC (“Blue24,” “we,” “us,” or “our”) respects your privacy and is committed to protecting personal information that we collect through our website, https://blue24llc.com/ (the “Website”), and through our business operations.

This Privacy Policy explains what information we may collect, how we use it, when we may share it, how we protect it, and the choices available to you.

By using the Website or providing personal information to us, you acknowledge the practices described in this Privacy Policy.

1. About Blue24

Blue24 LLC is a U.S.-based hospitality asset management company providing technology-enabled operational, revenue-management, reporting, guest-support, and property-management services.

Our operations may involve vacation rentals, Airbnb properties, boutique and independent hotels, long-term rental assets, and hotel groups. Our services may include guest support, property operations, smart-lock and access management, housekeeping coordination, revenue management, financial reporting, and related services.

2. Information We Collect

Depending on how you interact with Blue24, we may collect the following categories of information.

A. Information You Provide Directly

You may voluntarily provide information when you:

Contact us through the Website;
Submit an inquiry or request information;
Request property-management or asset-management services;
Become a client or property owner;
Communicate with our team;
Apply for employment or contractor opportunities;
Participate in surveys or other communications; or
Otherwise communicate with us.

This information may include:

Name;
Email address;
Telephone number;
Mailing or business address;
Company or property information;
Property-related information;
Account or login information, where applicable;
Billing or payment-related information;
Communications and correspondence; and
Other information you choose to provide.

B. Guest and Hospitality Information

When Blue24 provides property or hospitality services, we may process information relating to guests and occupants.

Depending on the services provided and the property, this may include:

Guest name;
Contact information;
Reservation information;
Check-in and check-out information;
Property or room information;
Access or check-in information;
Guest communications;
Service requests;
Maintenance or incident information;
Transaction or payment-related information; and
Information necessary to provide hospitality services.

C. Property and Owner Information

For property owners and clients, we may collect information relating to:

Property details;
Ownership or management information;
Financial and operational information;
Revenue and expense information;
Property performance information;
Vendor information;
Contracts and agreements;
Banking or payment information where necessary; and
Communications with Blue24.

D. Information Collected Automatically

When you visit our Website, certain information may be collected automatically, including:

IP address;
Browser type;
Device type;
Operating system;
Approximate location derived from IP address;
Pages visited;
Date and time of visits;
Referring website;
Website interactions; and
Other technical or usage information.

We may use cookies, pixels, analytics tools, and similar technologies to operate and improve the Website.

3. Cookies and Similar Technologies

Blue24 may use cookies and similar technologies to:

Operate the Website;
Remember preferences;
Understand how visitors use the Website;
Measure Website performance;
Improve Website functionality;
Analyze traffic; and
Support marketing or advertising activities, where applicable.

You may be able to control cookies through your browser settings.

Disabling certain cookies may affect the functionality of portions of the Website.

Where required by applicable law, we will provide additional cookie controls or consent mechanisms.

4. How We Use Personal Information

We may use personal information for legitimate business and operational purposes, including to:

Respond to inquiries;
Provide requested services;
Manage hospitality and rental properties;
Communicate with property owners and guests;
Coordinate reservations and guest services;
Coordinate housekeeping and maintenance;
Manage property access and security operations;
Provide operational and financial reporting;
Process payments and transactions;
Manage client relationships;
Provide customer support;
Improve our services and Website;
Monitor Website usage and performance;
Detect and prevent fraud, abuse, or security incidents;
Comply with legal and regulatory obligations;
Enforce our agreements and policies; and
Protect the rights, property, safety, and security of Blue24, our clients, guests, employees, and others.

5. Legal Bases for Processing

Where applicable law requires a legal basis for processing personal information, we may process information based on one or more of the following:

Performance of a contract;
Taking steps at your request before entering into a contract;
Compliance with legal obligations;
Legitimate business interests;
Consent; or
Protection of vital interests or other legally permitted grounds.

The applicable legal basis may depend on the nature of the information and the circumstances in which it is collected.

6. How We Share Personal Information

We may share personal information when reasonably necessary to operate our business and provide services.

Depending on the circumstances, information may be shared with:

Service Providers

We may use third-party companies and contractors that provide services such as:

Property management;
Hospitality operations;
Housekeeping;
Maintenance;
Technology;
Cloud hosting;
Software;
Analytics;
Communications;
Payment processing;
Accounting;
Security;
Customer support; and
Professional services.

These providers may process personal information on our behalf.

Property Owners and Clients

Where necessary to provide property-management or asset-management services, information may be shared with the applicable property owner, client, or authorized representative.

Booking and Hospitality Platforms

Where applicable, information may be exchanged with third-party booking, reservation, hospitality, or property-management platforms.

Legal and Regulatory Authorities

We may disclose information where required or permitted by law, including to:

Government authorities;
Courts;
Regulators;
Law-enforcement agencies; or
Other parties when necessary to comply with legal obligations.

Business Transactions

If Blue24 is involved in a merger, acquisition, financing, restructuring, sale of assets, bankruptcy, or similar transaction, personal information may be transferred as part of that transaction, subject to applicable law.

7. Payment Information

Where payments are processed through third-party payment providers, payment-card information may be collected and processed directly by those providers.

Blue24 may receive limited information about a transaction, such as payment status, transaction identifiers, or the last four digits of a payment card where provided by the payment processor.

We do not intend to store full payment-card information on our Website unless specifically disclosed and handled in accordance with applicable legal and security requirements.

8. Smart Locks, Access and Security Systems

Certain properties managed or supported by Blue24 may use electronic locks, smart locks, key-card systems, access-control systems, security systems, or related technology.

Information associated with these systems may include:

Access credentials;
Access dates and times;
Property or room identifiers;
Access events; and
Related operational or security information.

This information may be used for legitimate operational, security, guest-service, troubleshooting, and incident-management purposes.

Blue24 may retain access records for as long as reasonably necessary for these purposes and as required by applicable law or contractual obligations.

9. Guest Communications

If you communicate with Blue24 regarding a property, reservation, stay, maintenance request, or other hospitality service, we may retain those communications.

We may use communications to:

Respond to requests;
Provide guest services;
Resolve disputes;
Improve operations;
Document incidents;
Provide services requested by clients; and
Comply with legal or contractual obligations.

10. Marketing Communications

If you provide your contact information, we may send you information about Blue24 services, property-management solutions, company updates, or other communications where permitted by law.

You may opt out of marketing communications by:

Using the unsubscribe mechanism included in a marketing email;
Contacting us using the information provided below; or
Following other instructions provided in the communication.

Even if you opt out of marketing communications, we may continue to send transactional, administrative, security, or service-related communications where permitted by law.

11. Third-Party Links

The Website may contain links to websites, platforms, or services operated by third parties.

Blue24 does not control those third parties and is not responsible for their privacy practices.

We encourage you to review the privacy policies of third-party websites before providing them with personal information.

12. Data Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, disclosure, alteration, destruction, or loss.

However, no internet transmission, electronic storage system, or security technology can be guaranteed to be completely secure.

Accordingly, we cannot guarantee that personal information will always remain completely secure.

13. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including to:

Provide services;
Maintain business and financial records;
Comply with legal obligations;
Resolve disputes;
Enforce agreements;
Prevent fraud or abuse; and
Protect our legitimate business interests.

Retention periods may vary depending on the type of information and the purpose for which it was collected.

14. Children’s Privacy

The Website is not intended for children under the age of 13.

We do not knowingly collect personal information from children under 13 through the Website.

If you believe that a child has provided personal information to us, please contact us so that we can take appropriate action.

Where applicable law establishes a higher age threshold for certain types of data processing, we will comply with the applicable requirement.

15. Your Privacy Rights

Depending on where you live and applicable law, you may have certain rights regarding your personal information.

These may include the right to:

Know what personal information we collect;
Request access to personal information;
Request correction of inaccurate information;
Request deletion of personal information;
Request information about how personal information is used or shared;
Opt out of certain forms of marketing;
Opt out of certain targeted advertising or sale/sharing activities, where applicable;
Request a copy of certain personal information;
Limit certain types of processing, where applicable; and
Appeal a decision regarding a privacy request, where required by applicable law.

Not all rights are available in all jurisdictions, and certain exceptions may apply.

16. California Privacy Rights

If you are a California resident, California privacy law may provide additional rights regarding your personal information.

Depending on the circumstances and applicable law, California residents may have rights relating to:

Accessing personal information;
Correcting inaccurate personal information;
Deleting personal information;
Knowing categories of personal information collected, used, or disclosed;
Knowing the purposes for which personal information is collected or used;
Opting out of certain sales or sharing of personal information;
Limiting certain uses of sensitive personal information; and
Non-discrimination for exercising applicable privacy rights.

Blue24 does not intend to discriminate against individuals for exercising privacy rights granted by applicable law.

If applicable California law provides you with a right that is not specifically described in this Privacy Policy, you may still exercise that right.

17. How to Exercise Privacy Rights

To submit a privacy request, contact us using the information below.

We may need to verify your identity before completing certain requests. The verification process may depend on the nature and sensitivity of the request.

We may request information reasonably necessary to confirm that you are the person whose information is the subject of the request or an authorized representative.

We will respond to valid requests within the time period required by applicable law.

If applicable law permits us to deny a request, we may do so and will explain the reason where required.

18. Authorized Agents

Where permitted by applicable law, you may authorize another individual to submit a privacy request on your behalf.

We may require appropriate documentation demonstrating the agent’s authority to act on your behalf and may separately verify your identity.

19. Do Not Track

Some browsers provide a “Do Not Track” setting.

Because there is currently no universally accepted standard for responding to browser-based Do Not Track signals, our Website may not respond to such signals unless required by applicable law.

20. International Visitors

Blue24 is based in the United States.

If you access the Website or provide personal information from outside the United States, your information may be transferred to, stored in, and processed in the United States or other jurisdictions where Blue24 or its service providers operate.

Privacy and data-protection laws in those jurisdictions may differ from those in your country.

Where required by applicable law, Blue24 will implement appropriate safeguards for applicable international transfers.

21. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our services, technology, legal requirements, or business practices.

When we make changes, we will update the “Effective Date” at the top of this Privacy Policy.

If changes are material and applicable law requires notice, we will provide additional notice through appropriate means.

We encourage you to periodically review this Privacy Policy.

22. Contact Us

If you have questions about this Privacy Policy or wish to exercise applicable privacy rights, please contact:

Blue24 LLC

Phone: +1 (510) 393-3448
Email: pk24live@gmail.com
Website: https://blue24llc.com/

Please include “Privacy Request” in the subject line of an email concerning a privacy-rights request.